Sabina Yousaf Shines in Her Role as Tiesh Brand Ambassador

Renowned Sri Lankan jewellery house Tiesh Sri Lanka, celebrated for its refined craftsmanship, timeless designs, and deep connection to the country’s natural gemstones, has announced Sabina Yousaf as its newest brand ambassador.

The collaboration marks an important milestone for both the brand and Sabina, bringing together two names that reflect sophistication, cultural pride, and a shared appreciation for artistry and tradition.

A Beauty Queen with Global Recognition

Sabina Yousaf recently brought international acclaim to Sri Lanka after securing the position of Second Runner-Up at the 41st Mrs World pageant. As the reigning Mrs World Sri Lanka, she has earned admiration for her elegance, confidence, and inspiring presence on both local and global stages.

Beyond pageantry, Sabina is also a successful entrepreneur and a passionate advocate for community development. Her values of empowerment and social contribution strongly align with the ethos of Tiesh Sri Lanka.

Shared Values of Craftsmanship and Giving Back

Tiesh Sri Lanka has long been guided by a philosophy that blends luxury with purpose. Founder and Managing Director Lasantha De Fonseka has consistently championed values such as compassion, generosity, and community upliftment — principles also embraced by the next generation of the brand leadership, Thiyasha and Ayesh De Fonseka.

Sabina’s commitment to meaningful impact and authentic representation makes her a natural fit for the brand’s identity.

A Legacy of Sri Lankan Jewellery Excellence

With more than two decades of heritage, Tiesh Sri Lanka has established itself as one of the country’s premier jewellery houses. The brand is known for combining contemporary luxury with the natural beauty of Sri Lankan gemstones, while preserving traditional craftsmanship.

Each piece is carefully designed and handcrafted by skilled local artisans, reflecting precision, creativity, and an enduring dedication to quality.

Beyond jewellery, Tiesh has also become a cultural experience — offering customers a deeper understanding of gemstone heritage, artistry, and design excellence.

Leadership Vision Behind the Partnership

Commenting on the collaboration, Founder and Managing Director Lasantha De Fonseka said Sabina represents the core identity of the brand.

He described her as a symbol of elegance, confidence, and authenticity, noting that her journey both in Sri Lanka and internationally resonates strongly with the values upheld by Tiesh.

Director Ayesh De Fonseka also expressed enthusiasm about the partnership, highlighting Sabina’s ability to bring a modern and refined feminine energy to the brand. He added that her presence supports Tiesh’s vision of expanding its global appeal while staying rooted in Sri Lankan heritage.

Sabina Yousaf on the Collaboration

Expressing her thoughts on the partnership, Sabina shared her admiration for the brand and its legacy of craftsmanship.

She described Tiesh as more than a jewellery house — calling it a symbol of heritage, artistry, and emotional expression. According to her, every creation reflects individuality and timeless beauty shaped by Sri Lankan tradition.

Sabina also noted that the collaboration feels deeply personal, as the brand aligns naturally with her own values and sense of style.

She emphasized that jewellery plays a powerful role in self-expression, helping individuals reflect identity, confidence, and personality through meaningful design.

A Partnership Rooted in Elegance and Identity

The collaboration between Tiesh Sri Lanka and Sabina Yousaf reflects a shared vision of elegance, empowerment, and timeless sophistication.

As Tiesh continues to evolve in the global luxury space while preserving its cultural roots, this partnership reinforces its position as one of Sri Lanka’s leading names in fine jewellery.