Sri Lanka Showcases Tourism Potential at Prestigious British Guild of Travel Writers (BGTW) Media Convention 2025

Sri Lanka Tourism proudly hosted the British Guild of Travel Writers (BGTW) Media Convention 2025 from 13th to 23rd May 2025, marking a significant step in boosting the island’s profile in the UK outbound tourism market.

The event saw a delegation of 34 esteemed UK-based travel writers exploring Sri Lanka through thematic tours designed to showcase its rich and diverse tourism offerings. These included immersive experiences in Heritage & Culture, exhilarating Adventure & Nature, and unique journeys on The Road Less Travelled. From ancient temples to lush landscapes and sustainable tourism practices, the convention highlighted Sri Lanka’s versatility as a premier destination.

The BGTW convention concluded with a glamorous Gala Dinner at Cinnamon Life, celebrating the shared vision of strengthening Sri Lanka’s presence in the UK travel market. This high-profile event fostered invaluable industry connections and partnerships that will fuel future tourism growth.