In the world of tea, few names command as much respect and admiration as Dilhan C. Fernando. As the CEO of Dilmah, one of the most renowned tea brands globally, and a passionate tea grower himself, Dilhan has dedicated his life to continuing the legacy of his father, Merrill J. Fernando, and upholding the integrity of Ceylon Tea.
A Legacy of Excellence
Dilhan C. Fernando grew up surrounded by the rich aroma of tea leaves and the bustling activity of tea plantations. His father, Merrill J. Fernando, founded Dilmah with a vision to offer tea lovers worldwide a product that embodied purity and quality. Merrill’s revolutionary decision to maintain the integrity of Ceylon Tea by refusing to blend it with inferior varieties set a new standard in the industry and established Dilmah as a symbol of excellence.
Upholding Traditions and Innovating for the Future
Taking the helm as CEO, Dilhan C. Fernando has not only upheld the traditions set by his father but has also embraced innovation to drive the company forward. He is a strong advocate for sustainable practices in tea cultivation, emphasizing the importance of biodiversity, organic farming, and environmental stewardship. Under his leadership, Dilmah has introduced various initiatives to reduce its ecological footprint and promote sustainable tea production.
Commitment to Social Responsibility
Dilhan’s commitment to integrity extends beyond the quality of tea. He believes in the power of business to effect positive change in society. This philosophy is evident in Dilmah’s numerous social responsibility programs. The MJF Charitable Foundation, established by Merrill J. Fernando, continues to thrive under Dilhan’s guidance, providing education, healthcare, and community development projects that benefit thousands of Sri Lankans.
“Business must be a matter of human service,” says Dilhan, echoing his father’s ethos. “We have a responsibility to ensure that our success translates into benefits for our community and our country.”
Championing Ceylon Tea on the Global Stage
One of Dilhan’s significant contributions has been his efforts to elevate the status of Ceylon Tea globally. He has been a tireless advocate for the unique qualities of Ceylon Tea, promoting it as a premium product that embodies the rich heritage and natural beauty of Sri Lanka. Through international marketing campaigns, educational programs, and collaborations with renowned chefs and sommeliers, Dilhan has helped cement Ceylon Tea’s reputation as one of the finest teas in the world.
A Vision for the Future
Looking ahead, Dilhan C. Fernando envisions a future where Dilmah continues to lead by example in quality, sustainability, and social responsibility. He is passionate about fostering a deeper appreciation for tea, encouraging consumers to understand and value the intricate processes and traditions behind each cup. His vision is to see tea not just as a commodity but as an experience that connects people to the land and the stories of those who cultivate it.
Conclusion
Dilhan C. Fernando’s journey as a tea grower and CEO is a testament to the power of vision, integrity, and dedication. Under his leadership, Dilmah remains a shining example of what a tea company can achieve when it prioritizes quality, sustainability, and social responsibility. As he continues to build on his father’s legacy, Dilhan is ensuring that the story of Ceylon Tea is told with the respect and reverence it deserves, bringing the best of Sri Lanka to tea lovers around the world.
