Anita Dongre, the creative force behind House of Anita Dongre, is more than a fashion designer; she’s a trailblazer. From humble beginnings in Mumbai, she rose to prominence through her unwavering commitment to ethical fashion and impeccable design.
Born in Mumbai, Anita’s journey into fashion began with her mother’s sewing machine. Her childhood was imbued with the rhythm of fabric and the magic of creation. After studying fashion design at SNDT Women’s University, she embarked on a remarkable journey of creativity and entrepreneurship.
Anita’s foray into the fashion world saw her launching Anita Dongre Pink City, a jewelry brand that epitomizes elegance and heritage. In 2015, AND Designs India Limited rebranded as House of Anita Dongre, encompassing a range of brands, including AND, Global Desi, and her eponymous label. Not content with just fashion, Anita introduced Grassroot, a line that celebrates artisanal craftsmanship and sustainable practices.
While her brother and sister manage the business operations, Anita remains the creative soul of the company as its Chief Creative Officer. Her personal life mirrors her professional ethos, characterized by compassion and advocacy. Married to businessman Pravin Dongre, Anita is a devoted mother to her son Yash, who is also involved in the family business. Beyond fashion, Anita is a passionate vegan activist, aligning herself with organizations like PETA to promote ethical treatment of animals.
Anita’s contributions to fashion and social responsibility have garnered widespread acclaim. From prestigious awards like the EY Entrepreneur of the Year to being named Vogue’s Designer of the Year, her accolades underscore her status as a true visionary.
Anita Dongre’s journey is a testament to the transformative power of passion and purpose. With each creation, she not only adorns the world with beauty but also champions causes close to her heart, ensuring that fashion remains a force for good.
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