Suresh Edirisinghe, the Chairman and Managing Director of Global Conversions, is not just building a successful business; he’s hoisting the Sri Lankan flag high in the global automotive arena. Founded in 2022 in the UAE, Global Conversions has swiftly risen to prominence in the niche market of converting vehicles for the right-hand drive market. The recent milestone of converting a Hummer EV SUV into a right-hand drive stands as a testament to their dedication and expertise, marking a world’s first achievement.
Specializing in converting American SUVs, muscle cars, and sedans, Global Conversions brings to the table a rich legacy of automotive engineering and servicing from its parent company, Edirisinghe Brothers Private Limited. This heritage, spanning over seven decades, is deeply rooted in values of honesty, integrity, and customer satisfaction—a philosophy that Suresh Edirisinghe has ingrained in the DNA of Global Conversions.
Setting up base in the UAE was a strategic move. With its status as a global hub, the UAE provides easy access to both vehicles and customers, streamlining the conversion process and saving valuable time and resources. The recent success in converting the Hummer EV SUV within a record time of twenty-seven days underscores the company’s commitment to innovation and excellence.
What sets Global Conversions apart is not just its technical prowess but also its people-centric approach. With a team of skilled Sri Lankan mechanics at the helm, the company prioritizes employee welfare, providing comprehensive benefits and creating an enabling environment for growth and innovation. This investment in their team has paid dividends, with Global Conversions boasting one of the best conversion teams in the industry.
Moreover, the company’s business model offers significant advantages to customers in right-hand drive markets. By eliminating the lengthy wait times associated with purchasing and converting vehicles, Global Conversions provides a cost-effective solution, allowing customers to enjoy the luxury of American-manufactured automobiles without the hassle.
Looking ahead, Global Conversions is poised for further expansion. Plans to enter the Australian market and establish a fully-fledged workshop and service center demonstrate their ambition to continue leading the industry. With a focus on maintaining the highest standards of quality and safety, backed by a rich legacy of automotive expertise, Global Conversions is not just a business success story but a shining example of Sri Lankan innovation and excellence on the global stage.
